John Swinfield's Big Business
Welcome to Big Business. Business stories and anecdotes from a leading financial Journalist. I’ve spent much of my life writing and making films about business bosses. This Pod’s gossipy, irreverent, informative and fun. Big business is on every week at 11am (GMT) on Wednesdays. If you like the feed .. please don’t forget to click the subscriber button to follow all new content.
John Swinfield's Big Business
Minding the shop: Tesco and Sir Leslie Porter
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John Swinfield
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Season 1
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Episode 8
Minding the shop: Tesco
Secrets of the retail trade with Britain’s biggest shopkeeper. Sir Leslie Porter was the boss of Tesco – Britain’s largest supermarket chain. He was the son-in-law of Jack Cohen, the inventor of supermarkets and the founder of Tesco who started with a market stall in London’s east end. Cohen’s slogan was ‘Pile it High and Sell it Cheap’.
The sector is hotly competitive with the likes of Asda, Sainsburys, Morrisons, Waitrose, Ocado and German companies Aldi and Lidl, operating on wafer thin margins. John Swinfield took Porter on a surprise inspection of one of his Tesco stores.